Photography business guides.
Written for photographers who run their own studio.
Pricing, packages, add-ons, clients, Google and the phone.
How to Start a Photography Business: A Step by Step Guide
What it costs, what gear you need, how to price your first sessions and how to book your first paying clients when you start a photography business.
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How to Price Photography Packages (With Real Numbers)
A step by step method to price photography packages: your cost of doing business, the real hours per session, starting prices, per-hour and per-person rates and add-ons.
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Photography Mini Sessions: How to Plan, Price and Fill Them
How to run fall and holiday mini sessions that sell out: dates, slot length, pricing, add-ons, booking and payment in full, with real numbers.
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How to Sell Prints and Albums: Raise Your Average Photography Sale
How photographers sell prints, wall art, albums and other add-ons without pushing: what to offer, how to price it and when to show it.
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Photography Deposits and Retainers: How Much and How to Collect
How much deposit photographers should take for portraits, minis, events and weddings, when to collect the balance, and how to handle cancellations.
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How to Get Photography Clients: 9 Ways That Work Locally
How to get photography clients beyond Instagram: Google, a website with prices, reviews, referral credits, mini sessions, partnerships and fast replies.
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Google Business Profile for Photographers: A Complete Setup
How photographers set up a Google Business Profile that shows up in "photographer near me" searches: categories, service area, photos, services with prices and reviews.
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How to Get More Google Reviews as a Photographer
When and how photographers should ask for Google reviews, what to say, how to reply, and the mistakes that get reviews removed.
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Photography Portfolio Website Checklist: 15 Things It Needs
A checklist for a photography portfolio website that books clients: gallery, session pages, prices, add-ons, booking, speed, reviews and local pages.
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Wedding vs Portrait Photography Business: Which Pays Better?
Wedding and portrait photography compared as businesses: sale size, volume, seasonality, workload, risk and how many photographers mix both.
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Real Estate Photography Pricing: How to Price by Home Size
How to price real estate photography by square footage, with sample rates, add-ons like drone and twilight shots, turnaround and what agents expect.
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Missed Photography Inquiries: What They Cost and How to Stop Losing Them
Why photographers miss inquiries during sessions, weddings and editing, what each missed inquiry costs, and how to answer every one with prices.
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Best Photography Business Software: What a Small Studio Needs
Photography business software by job: website and portfolio, pricing and add-ons, booking, deposits and invoices, inquiries, gallery delivery, contracts and editing.
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You make the photos.
We’ll fill the calendar.
See your new photography website with your name, your work and your packages on it.